Vancouver Sea Wolves
Vancouver Sea Wolves are a fictious expansion MLB team I created for my thesis project. The identity was carefully crafted to reflect the people and environment of British Columbia. The identity design was bold yet simplistic while reflecting a sense of pride. Various other elements such as secondary logos, colours were developed to allow the brand to have versatility. The ear shape is an abstract ‘V’ to allude to Vancouver while the fur shapes are to represent the pacific ocean, which is a key piece in the life in British Columbia. This project received an honourable mention for the Award for Motion Design at the RGD 2024 Student Awards